Free GEO audit tool for AI search visibility
GEO, short for generative engine optimization, is the work of making your content easy for AI search engines to find and quote. When someone asks ChatGPT, Perplexity, Claude or Google AI Overviews a question, the answer is built from a handful of pages. A free GEO audit shows whether yours are likely to be among them.
The tool starts with access. It reads your robots.txt and tells you whether AI crawlers can reach your pages, because content they cannot fetch cannot be cited. It then scores content structure, readability, citations, depth, freshness and image alt text, and checks whether the page is set up for direct answers with FAQ sections, clear definitions and numbered steps.
Your primary keyword is checked as well. The report shows Google search volume next to AI search volume, so you can see which topics people already ask AI engines about. The Action Plan then turns the findings into a short list of changes in order of priority, such as adding an FAQ, linking to authoritative sources or expanding a thin page.
GEO does not replace SEO. Strong fundamentals still matter, and many of the same habits help in both: clear headings, direct answers, trustworthy sources and up to date content. Run the GEO audit next to the free SEO audit to see where your website stands in traditional search and in AI search.
